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PROFIT Magazine: Table of Contents

2008 Sales Handbook

No matter what you’re selling to today’s jaded and price-obsessed customers, our 2008 Sales Handbook will give you tested tactics and strategies for finding more prospects and closing more deals.

Private investing: After the handshake

When outsiders buy into your business, life does not necessarily change for the better. Make sure it does by setting — and following — the right terms for your deal.

Differentiation: Are you ETDBW?

More and more, differentiating your business in today’s marketplace starts with seeing it through a customer’s eyes.

Asset-based lending: A bridge too far?

Just when it seems no one will finance your firm, some asset-based lenders will do the deal — at a price.

Listening to customers: Sandbox solutions

Listen closely to your customers, and they could take you into lucrative markets you’d previously resisted.